Friction is your enemy
Do people WANT or NEED your product?
You’ve heard all about “market, message, media” – we’ve talked about until we’re blue in the face for years now. Find the right MARKET Craft a MESSAGE that resonates ...
Is Content Marketing Effective Now?
Content marketing is hard work. To do it well you need to do it consistently, but is it REALLY worth all the effort?
Introducing Mark Chase
Hi, Ryan Davies here. That’s me on the left, as per usual, and this time I’m across from a TV personality, musician, avid Liverpool fan, and supplier of ...
Should content come from me or my business?
You may have just started creating content, or maybe you’re going back to update some old posts. Either way, there’s a question that is puzzling lots of you: Should the ...
Is it essential to post on social media?
Chances are you’ve heard social media’s the best thing since sliced bread, and that you need to be posting 3 times a day 7 days a week on every single ...
The Difference Between Sales Letters And Videos in 2021
As you know, video is becoming more and more popular. There are various reasons for this trend. Many marketers still prefer sales letters while others are convinced video reigns supreme ...
Ideal Result’s “secret sauce”
I’m a bit nervous about this video. We normally talk about marketing stuff, or Clubhouse. In this particular video though, we’re talking about us. Ideal Result. Our business It’s a ...
How to get your Facebook Ads ready for the IOS 14 update
Heard about the big iOS14 update that Apple’s putting out very soon? It’s bound to have an impact on pixel tracking and your Facebook marketing. Possibly a big one. Thankfully, ...