How Much?

When it comes to deciding what marketing you’re going to do for your business, there are few questions more important than this one: How much can you pay to acquire ...

Introducing James Cole

James Cole became an Ideal Result client waay back in 2015, as he built up a cruise business with 200 staff and 100 MILLION POUNDS of sales every year. That business ...

Follow a ferry port?

I got back from holiday on Friday. Grace and I took the boys to France for a fortnight, and I can honestly say that it was one of the best ...

You can be the KIA

My son Jim’s nearly two now, so he’s at the age when he comes up with a brand-new word every single day. And, to be honest, it’s very enjoyable – ...