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IDEAL RESULT BLOG

Mark and I are moving in…

Thom Smith October 4, 2018 Finding the right prospects

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Follow a ferry port?

Seb Greenwood October 2, 2018 Crafting The Message

I got back from holiday on Friday. Grace and I took the boys to France for a fortnight, and I can honestly say that it was one of the best and most relaxing holidays I’ve ever had – if you want recommendations in the Loire Valley or the Dordogne, let me know! It was with […]

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You can be the KIA

Seb Greenwood September 3, 2018 Copywriting

My son Jim’s nearly two now, so he’s at the age when he comes up with a brand-new word every single day. And, to be honest, it’s very enjoyable – I went up to see him just before I went to bed the other night and heard him talking in his sleep, with the main […]

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The Yellow Pages is dead. Is print dead too?

Thom Smith August 15, 2018 Finding the right prospects

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Just build Scrabble…

Seb Greenwood July 30, 2018 Finding the right prospects

I declined a game of Cranium yesterday. We’d just been for a pub lunch, so I was in a fairly soporific mood anyway, but the truth is that most board games just don’t float my boat. They’re too convoluted, too complicated. You spend half the game trying to work out how it actually works, which […]

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Not That David

Seb Greenwood July 20, 2018 List Building

Depending on the time of year, my journey to and from the office can be fairly arduous. When the schools are in session and I leave at the wrong time, it can take me a good hour to trawl the ten miles from my house in south Birmingham to the beautiful barn we work out […]

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Waterstones wandering

Seb Greenwood July 5, 2018 Crafting The Message

I was in Waterstones yesterday, browsing the books and looking for inspiration for Grace’s birthday. It’s not often I actually wander around a bookshop – Amazon’s put paid to that – but when I do, I really enjoy it. Ever since I was young I’ve loved the smell of books – new and old – […]

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The one about the fridge…

Thom Smith May 23, 2018 List Building

My fridge broke a couple of weeks ago, no longer did I have a fridge freezer but a freezer freezer! So off I popped to get a new one – but once again those marketing people were pulling sneaky tricks. To see what they did this time have a watch of the video.

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Marketing, Markle and Mackage Maxis

Thom Smith May 11, 2018 Selling

Not a day seems to go by without there being something in the press about Meghan Markle, and I’m sure it’s only going to continue as the Royal wedding draws closer. One of the interesting bits of press the other day was all about Meghan’s influence on fashion, and there were some pretty powerful stories […]

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